From Saturday group rides to solo long ones, improve every ride with the Edge 1050 premium bike computer and its incredible performance insights, in-ride competitions and free personalised coaching.
The Marlin 6 is a cross-country mountain bike built to give you an efficient off-road ride with a suspension fork that locks out, and a simple 1x drivetrain.
Direto is Elite's iconic smart trainer, a pioneer in direct-drive interactive trainers that has been supporting cyclists in their indoor training for years with precision, technology, and fun.
The new DIRETO XR-T is the further development of it's predecessors Direto and Direto X. It completes the Elite series of high-quality home trainers with direct drive and convinces with an integrated power meter, smooth running and low noise level. This v
The Elite Borson Travel Bike Bag is a practical, lightweight, no-nonsense travel case that removes the typical issues associated with lugging a bike along on your next adventure.
Ultimate multisport GPS watch with wrist heart rate technology1 and colour TopoActive Europe* maps featuring Trendline™ popularity routing to help you find and follow the best paths
Marlin 5 is a trail-worthy daily rider that's perfectly suited for everyday adventures, on and off the trail. It features a trail-savvy frame with a suspension fork, 9-speed Shimano CUES shifting and mounts for a rack and kickstand
Marlin 7 is where race-worthy mountain bikes begin. The smooth, lightweight RockShox fork and upgraded parts make this model the best choice for new riders who want a fast cross country hardtail that will hold its own against our higher-end race bikes.
FX 2 Disc is a stylish and versatile hybrid bike with disc brakes that let you stop on a penny and ask for change, even when the weather isn't cooperating
The Marlin 6 is the perfect ride for progressing your skills on the trails. Its updated slacker frame geometry makes it easier to control on descents while the upgraded suspension fork takes the edge off bumpy trails.
Venture into the finest realm of indoor cycling with Avanti, a new smart trainer designed to deliver a superior riding experience by unlocking the full potential of your bike workouts with unparalleled value and a comprehensive mix of high-end features.
Dual Sport 2 Equipped is a comfortable, go-anywhere hybrid bike that's efficient on roads and stable on rougher terrain. The suspension fork and wide, grippy tyres smooth out your ride, and disc brakes give you impressive stopping power.
